Football is a game that time and space. Your position:Home->market research reports for sale-> China's Global Position on GPS Handsets: The Market is Booming Intrductin GPS Phne Market Overview Cnsumer Analysis Current Custmers  Quadrant I  Quadrant II Ptential Custmers  Quadrant III  Quadrant IV Ecsystem Analysis Value Chain/Business Mdel Analysis  Offline Mdel  Online Mdel  Cmparisn f the Tw Mdels Handset Manufacturers  Overview  Unique Characters Mbile Operatrs Chipset Makers Map and Sftware Suppliers Technlgy Trends: GPS vs. A-GPS What Is A-GPS? Advantages f A-GPS  Imprved User Experience  Enhanced LBS Services GPS Functin Cst Breakdwn Market Drivers and Barriers Drivers  Mre GPS Phnes Available  Richer Services  Imprved Technlgies  Intense Cmpetitin Barriers  Lw Cnsumer Awareness  Unclear Online Applicatin Strategy Market Frecast 2008–2012 Prfiles Handset Manufacturers  Nkia  Dpd  Ami Mbile Operatrs  China Mbile Methdlgy Glssary Related In-Stat Reprts List f Tables Table 1. GPS Handset Manufacturers and Main GPS Prducts Table 2. GPS Functin Cst Breakdwn (US$) Table 3. China’s GPS Phne Market Shipments Frecast, 2008–2012 (US$ in Millins) List f Figures Figure 1. China’s GPS Phne Market Shipments Frecast, 2008–2012 (US$ in Millins) Figure 2. Custmer Segment Analysis Figure 3. Value Chain f Offline Navigatin Mdel Figure 4. Value Chain f Online Navigatin Mdel Figure 5. A-GPS System Figure 6. China’s GPS Phne Market Shipments Frecast, 2008–2012 (US$ in Millins) 4. Increase in Family Cars Drives PND Grwth in China Prduct Number: IN0804248CWW Publicatin Date: April 2008 Number f Pages: 20 Analyst: Anty Zheng Price: ,495 U.S. Dllars Abstract In 2007, prtable navigatin device (PND) shipments in China exceeded ne millin fr first time, a 90.9% increase ver the 550,000 shipped in 2006. This high grwth was primarily driven by price declines. T identify cnsumer demand fr PNDs, this reprt prvides an analysis f the develpment f China’s autmbile market, especially the family car market. It als prvides an verview f the PND market value chain and intrduces the majr players in the PND market. T evaluate the grwth ptential f the PND market, this reprt als presents a cmparisn between PNDs and in-car navigatin systems and then between PNDs and mbile handset navigatin devices. Based n this analysis, the reprt identifies drivers and barriers fr the PND market and PND shipment frecasts frm 2008 t 2012. Table f Cntents Executive Summary Intrductin China's Vehicle Market Overview PND Value Chain Analysis Market Overview Digital Map Prviders Mapping Sftware Prviders IC Vendrs PNDs, ODMs, and OEMs PND Sales Channels PNDs vs. In-Car GPS Navigatin PNDs vs. Mbile Navigatin PNDs vs. Offline Mdels PNDs vs. Online Mdels PND Develpment Trends Drivers and Barriers Shipments Frecast Methdlgy Glssary List f Tables Table 1. Overview f China's Digital Map Prviders List f Figures Figure 1. China's PND Market Shipments Frecast, 2006-2012 (Units in Thusands) Figure 2. China's Vehicle and Family Car Shipments Frecast, 2006-2012 (Units in Millins) Figure 3. Value Chain f China's PND Industry Figure 4. China's PND Market Shipments Frecast, 2006-2012 (Units in Thusands) Executive Summary Intrductin GPS Phne Market Overview Cnsumer Analysis Current Custmers  Quadrant I  Quadrant II Ptential Custmers  Quadrant III  Quadrant IV Ecsystem Analysis Value Chain/Business Mdel Analysis  Offline Mdel  Online Mdel  Cmparisn f the Tw Mdels Handset Manufacturers  Overview  Unique Characters Mbile Operatrs Chipset Makers Map and Sftware Suppliers Technlgy Trends: GPS vs. A-GPS What Is A-GPS? Advantages f A-GPS  Imprved User Experience  Enhanced LBS Services GPS Functin Cst Breakdwn Market Drivers and Barriers Drivers  Mre GPS Phnes Available  Richer Services  Imprved Technlgies  Intense Cmpetitin Barriers  Lw Cnsumer Awareness  Unclear Online Applicatin Strategy Market Frecast 2008–2012 Prfiles Handset Manufacturers  Nkia  Dpd  Ami Mbile Operatrs  China Mbile Methdlgy Glssary Related In-Stat Reprts List f Tables Table 1. GPS Handset Manufacturers and Main GPS Prducts Table 2. GPS Functin Cst Breakdwn (US$) Table 3. China’s GPS Phne Market Shipments Frecast, 2008–2012 (US$ in Millins) List f Figures Figure 1. China’s GPS Phne Market Shipments Frecast, 2008–2012 (US$ in Millins) Figure 2. Custmer Segment Analysis Figure 3. Value Chain f Offline Navigatin Mdel Figure 4. Value Chain f Online Navigatin Mdel Figure 5. A-GPS System Figure 6. China’s GPS Phne Market Shipments Frecast, 2008–2012 (US$ in Millins) 
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